blanket coverage

/ˌblæŋkɪt 'kʌv(ə)rɪdʒ/ noun
advertising to the general public with no particular target audience in mind
We will go for blanket coverage first and then see what kind of people buy the product.

Marketing dictionary in english. 2015.

Look at other dictionaries:

  • blanket coverage — noun Advertising, etc that is directed at the public in general rather than a particular target audience • • • Main Entry: ↑blanket …   Useful english dictionary

  • coverage — cov·er·age / kə və rij/ n 1: protection or indemnification by an insurance policy the policy provides extensive coverage against burglary 2: a risk assumed by the terms of an insurance contract the policy lists four coverage s: liability, medical …   Law dictionary

  • blanket — [[t]blæ̱ŋkɪt[/t]] blankets, blanketing, blanketed 1) N COUNT A blanket is a large square or rectangular piece of thick cloth, especially one which you put on a bed to keep you warm. 2) N COUNT: usu sing, N of n A blanket of something such as snow …   English dictionary

  • blanket — 1. noun a blanket of cloud Syn: covering, layer, coating, carpet, overlay, cloak, mantle, veil, pall, shroud 2. adjective blanket coverage Syn: complete, total, comprehensive, overall …   Thesaurus of popular words

  • blanket — blan·ket adj 1: covering or affecting all members of a group or class blanket health coverage 2: covering or affecting all situations a blanket release of liability Merriam Webster’s Dictionary of Law. Merriam Webster. 1996 …   Law dictionary

  • Blanket Honesty Bond — A kind of fidelity bond that covers an employer for all of the losses that are incurred through the dishonest acts of its employees. No matter how many employees are involved, the maximum amount of the coverage will be applied to any one loss.… …   Investment dictionary

  • Blanket Bond — Insurance coverage carried by brokerages, investment bankers, and other financial institutions to protect them against losses due to employee dishonesty. Examples of things that a blanket bond might cover are forged checks, counterfeit currency,… …   Investment dictionary

  • blanket fidelity bond — SEC required insurance coverage that brokerage firms are required to have in order to cover fraudulent trading by employees. Bloomberg Financial Dictionary …   Financial and business terms

  • blanket — Synonyms and related words: across the board, afghan, all comprehensive, all inclusive, apply to, becloud, bed linen, bedclothes, bedcover, bedding, bedsheet, bedspread, befog, blind, block, buffalo robe, camouflage, canopy, cap, case, casual,… …   Moby Thesaurus

  • Commercial Blanket Bond — A type of liability coverage for employers who want to protect themselves against losses resulting from dishonest employees. Commercial blanket bonds provide blanket coverage for all of an employer s employees. These bonds contain a maximum… …   Investment dictionary

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